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American Journal of Clinical Nutrition, Vol 63, 657S-662S, Copyright © 1996 by The American Society for Clinical Nutrition, Inc

REVIEW ARTICLES

Anticipating public reaction to the use of genetic engineering in infant nutrition

TJ Hoban 4th
Department of Sociology and Anthropology, North Carolina State University, Raleigh, 27695-8107, U.S.A.

Public acceptance of new food products will be the major determinant of their commercial success. I present selected findings from two national social science research projects aimed at gauging consumer knowledge of and understanding consumer attitudes about biotechnology, as well as about the specific use of genetic engineering in milk production. People are more willing to accept products if they understand them and are assured by credible sources that such products are safe and effective. Perceived health concerns and ethical issues will be important to many people and are an important challenge to acceptance. Women tend to be more skeptical about these new products than are men. I make recommendations for more-effective educational efforts, based on social science research, that could increase acceptance by key consumer groups and, ultimately, the commercial success of bioengineered food products.


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Public Understanding of, and Attitudes toward, Scientific Research: What We Know and What We Need to Know
Public Understanding of Science, July 1, 2004; 13(3): 273 - 294.
[Abstract] [PDF]


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Copyright © 1996 by The American Society for Nutrition